Marketing Executive

Job Status: Placement
Estimated Salary

Expiration date: 30 Apr 2021

Date Posted

08 Apr 2021

Expiration date

30 Apr 2021

Offered Salary (month)



5 year exp



Duties and Responsibilities

  • Develop goals and marketing action plans for membership development and retention;
  • Provide analysis of existing programmatic and membership materials as well as membership retention rates and opportunities for improvement;
  • Develop digital marketing strategies to build good relationships with existing and new clients and manages the website and social media platforms of the Institute;
  • Develop and implement customer relationship management (CRM) strategies for growth;
  • Initiate internal communications, including developing newsletter content, email blasts, event announcements, awareness of member benefits, etc;
  • Identify, recruit, provide member services and track benefits provided to corporate sponsors to ensure that all sponsors receive benefits offered;
  • Create partnership proposals for prospective corporate members and ensure sponsorships and donations are accurately acknowledged and tracked;
  • Assist in creating and updating membership and marketing materials, including letters, flyers for upcoming events, welcome packets, fact sheets, directories, surveys, and others.

Qualifications and Experience

  • Degree in Marketing, Business Studies or equivalent;
  • Relevant Master's degree;
  • Must be a member of Marketers Association of Zimbabwe;
  • Professional qualification such as full CIM is an added advantage;
  • Experience in a member organisation is an added advantage;
  • Minimum 5 years of experience in a senior managerial position.

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